Maximall Pompeii: Seating in a Modern Shopping Landmark
- Customer Glamourlab
- Architect Design International
- Year 2024
- Location Torre Annunziata, Italy
The product was a perfect fit for the oval shapes and modern context of the shopping center, offering both visual harmony and functional performance.
The Challenge
Maximall Pompeii set out to create a shopping environment that balances luxury with comfort. The interiors feature premium materials and sophisticated design details, and the seating areas needed to match this ambition while offering high durability and ergonomic comfort. Particular attention was required to accommodate the shopping center’s distinctive oval-shaped galleries and bamboo parquet flooring, which called for custom-fit solutions and a cohesive design language.
The Solution
Green Furniture Concept provided seating from the Nova C Series, a modular, sculptural system perfectly suited to Maximall Pompeii’s contemporary and flowing architecture. Our seating followed the organic curves of the center’s galleries, adapting effortlessly to the oval geometry of the space.
The color palette, selected in collaboration with the client, introduces a color mix of different brown nuances that complements the bamboo flooring and emphasizes the clean, sophisticated lines of the interior. With its smooth contours, integrated configurations, and timeless design, Nova C enhances the visual narrative while providing durable and inviting places for visitors to pause.
To elevate the experience further, integrated planters were included to introduce greenery into the environment. These biophilic design elements soften the architectural lines and bring a sense of calm and vitality into the high-end retail setting. The presence of natural textures and planted features enhances the ambiance and makes the seating areas feel more like welcoming oases within the shopping.
Impact & Results
Maximall Pompeii now features uniquely tailored seating areas that elevate its identity as a design destination. The integration of Nova C creates moments of rest and visual interest throughout the shopping center, while meeting the demands of durability and timeless appeal. The project stands as a model for how high-end retail can successfully combine luxurious aesthetics with long-term value.
Products in this project
Green Retail Spaces
We turn retail spaces into community places. We use the principle of biophilic design to create welcoming environments where shoppers are encouraged to stay for a while and experience their surroundings at a slower pace. After all, longer dwell times are correlated to greater spending.
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